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About Course
This course is designed to equip learners with hands-on skills to run high-performing ad campaigns on Meta (Facebook & Instagram) and Google Ads platforms. From audience targeting to budget optimization and analytics, you’ll master it all with case studies, live projects, and ad simulations.
Course Content
Module 1: Introduction to Paid Advertising
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Digital marketing ecosystem overview
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Difference between organic vs. paid reach
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Ad platforms overview
Module 2: Meta Ads (Facebook + Instagram)
Module 3: Google Ads
Module 4: Ad Design & Creative Strategy
Module 5: Ad Budgeting & Scaling
Module 6: Real-World Campaign Simulation
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