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SEO & Social Media Optimization Course

By completing this course, you'll gain the skills to: Improve your website's visibility in search engine results. Drive organic traffic to your website. Attract and engage your target audience through social media. Measure and optimize the effectiveness of your digital marketing efforts.
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90 hours

About Course

Our SEO & Social Media Optimization course equips you with the skills to effectively optimize your online presence and drive organic traffic to your website. You’ll learn about search engine optimization techniques, social media marketing strategies, and analytics to enhance your digital marketing efforts.

What Will You Learn?

  • Search Engine Optimization (SEO): Master SEO techniques to improve your website's visibility in search engine results pages (SERPs).
  • On-Page SEO: Optimize website content, structure, and technical aspects for search engines.
  • Off-Page SEO: Build high-quality backlinks and improve your website's authority.
  • Local SEO: Optimize your website for local search results to attract customers in your geographic area.
  • Social Media Optimization: Leverage social media platforms to reach your target audience and drive traffic to your website.
  • Content Marketing: Create valuable and engaging content to attract and retain your audience.
  • Analytics and Tracking: Use analytics tools to measure the effectiveness of your SEO and social media efforts.

Course Content

Module 1: Introduction to SEO & Social Media Optimization

  • Understanding the importance of SEO and social media marketing
  • Key performance indicators (KPIs) for SEO and social media
  • Overview of search engines and social media platforms

Module 2: On-Page SEO

Module 3: Off-Page SEO

Module 4: Social Media Optimization

Module 5: Analytics and Tracking

Instructors

WDA

WDA

4.4
35 Students
57 Courses
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